BRATZ BABYZ

The babyz with a passion for fashion

Small in scale but big in style, Bratz Babyz packaging leaned into its playful “shrunken-down attitude” with baby-themed structures that doubled as storytelling. Dolls arrived in milk-carton shaped boxes complete with straw handles, or tucked inside themed baby storybooks that turned each release into a new chapter of the brand. Bright colors, edgy graphics, and cheeky icons layered on attitude, making it clear that even the youngest Bratz carried major fashion flair.

© MGA Entertainment

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LITTLE TIKES VEHICLES

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BRATZ KIDZ